I’m Junior Nyemb.
Chief Empathy Officer.
I partner with early-stage businesses and small businesses that refuse to accept the status quo— companies determined to reshape our world for the better. When resources are scarce and conventional wisdom says "play it safe," I help you find the courage to be radically different.
Your constraints aren't limitations. They're your competitive advantage. While established players get comfortable, you get creative. While they follow playbooks, you write new rules. I help you discover your unfair advantage through an empathy-led approach that transforms how you see your market, think about your customers, and execute your vision.
As a speaker, writer, marketer, and entrepreneur, I exist to help companies and individuals uncover their most authentic voice and amplify the change they're meant to create. Because the world doesn't need another copycat brand. It needs the truest, boldest version of you.
READ THIS
Great insights precede good strategies and tactics.
HOW TO CREATE A COMPELLING BRAND.
In order to build meaningful and compelling brands, we have to resist our urge to make ourselves, our companies or products, the heroes of our brand story. Instead, we have to make our customer the hero.
FOUR WAYS TO DEVELOP EMPATHY
Empathy is the most important skill for a marketer to develop. And if that’s true we all have to become intentional in developing and strengthening our empathy muscles.
HOW ATTENTION WORKS AND HOW TO EARN IT
Attention is arguably the highest commodity in marketing. And it is increasingly scarce. So it’s in our best interest as makers and marketers to understand how to earn attention.
HOW TO CRAFT A BRAND NARRATIVE
Fundamentally, a brand is a big idea. I’s a bundle of beliefs and values stitched together in a coherent way to express what is best an unique about a person or a company.
