I believe the most important skill for a marketer to have is empathy, and it’s a skill I work ceaselessly to develop.
Every business, from lemonade stands to fortune 500s, is trying to solve one basic equation: Revenue - cost = profit.
However, everything we strive for in business, higher revenue, lower costs and bigger profit, are outcomes not goals. Like happiness or good health, they are the results of making good choices and doing the right things.
My job is to help you understand and identify what the right choices and things are. And it starts with a fundamental shift in perspective that invites you to look at your business anew, this time, from your customer’s vantage point.
THREE WAYS TO ENGAGE MY SERVICES.
FRACTIONAL CMO
If your business has reached that critical inflection point where you know you need serious marketing leadership to scale but a six-figure full-time hire isn't in the cards yet, let's talk. I step in as your fractional marketing leader, bringing C-level expertise without the C-level overhead, filling those strategic gaps that are quietly holding your business back from its next major growth phase.
WORKSHOPS AND COACHING
Whether you're ready to master brand building fundamentals, craft marketing strategies that actually move the needle, harness the power of authentic storytelling, or develop the empathy-driven leadership style that top performers use, I bring a decade of hard-won marketing insights and five years of agency-building experience directly to your team. My focused workshops and personalized coaching cut through theory to deliver real, applicable wisdom.
PUBLIC SPEAKING
From keynotes to more intimate settings with companies looking to empower and inspire their teams, I specialize in delivering the critical insights that spark breakthrough moments—those "aha" revelations that shift perspectives and unlock potential your organization didn't even know it had.
THIS COULD BE YOU.
I was blown away at how artfully Junior helped me to communicate my audience needs, map those needs, and create a solid plan for a sales funnel to monetize the business. Junior cleverly analyzes and synthesizes all of the elements needed to create a solid platform strategy, and guides you as the client, to develop content management and unique branding that is authentic to the product you produce.
— Angela Hosking
Owner and Creator of HerOneTribe.com
Junior helped me articulate clearly how I viewed life and the lifestyle I wanted to live. With his help, I have been able to develop the foundation for my personal brand, anything but khakis®️, and the message I want to share with the world.
— Benj Bostic
Founder of anything but khakis®️ and abk golf
Working with Junior, we have been able to not only identify who we are, but also develop a robust marketing platform. The process in which Junior helps us create our purpose is awesome. He takes the time to find out who we are and what we are trying to accomplish. I would highly recommend him to any business looking to identify their culture and how they can communicate it to the world!
— Tom Tanis
Owner of C2X Academy
HOW CAN I HELP?
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, I can help you tell your story authentically. Just contact me!